TikTok Lite [Android, CPI/CPA] BR - affiliate program

TikTok Lite BR



Benefits for Customers





Fabulous content: Watch millions of videos selected specifically for you. TikTok Lite adapts to your tastes to keep you entertained with interesting content every day.

Time-limited activity: Designed specifically for TikTok Lite users to complete challenging tasks and earn great rewards.

Immersed experience: No e-commerce, the purest and fastest viewing experience, focusing only on what you intend to see.

Data Saver: Save up to 20% on data usage.

Smaller App Size: Only 13MB, perfect for devices with limited storage.

Lower Data Usage: Optimized to consume less data, ideal for users with limited traffic or unstable network connections.

Better Compatibility: Works on a wide range of devices, including older models or those with lower specifications.

Reduced Load Times: Streamlined design and fewer features offer faster load times, enhancing the overall experience.





Target Audience Profile





Gender: Both female and male

Age Range: 18–60 years old

Income Level: All

Occupation: All

Marital Status: All

Other Criteria: Users interested in entertainment, short-form video content, and social media engagement





Brand Positioning Guidelines





Publishers should highlight:

Quality content: Emphasize the personalized, engaging video experience

App performance: Lightweight, fast-loading, low data consumption

User benefits: Time-limited challenges, rewards, immersive experience

Recommended phrases: “Fabulous content,” “Data Saver,” “Immersed experience,” “Smaller App Size,” “Optimized for all devices”





Creative Approval





Yes, only if publishers are creating video content on social media





Additional Rules or Restrictions





Avoid inappropriate content, including sexual imagery, revealing clothing, violence, profanity, firearms (real or simulated), alcohol, tobacco, gambling, and politically or religiously sensitive topics.

Use the correct brand name: Always write TikTok Lite correctly (e.g., avoid "tiktok Lite," "Tiktok Lite," etc.).

Do not compare TikTok and TikTok Lite negatively: Avoid discrediting TikTok to promote TikTok Lite.

Follow the TikTok Community Guidelines when creating promotional content.